Microsoft Clarity for B2B teams

A practical example

Finding a specific friction point after analytics shows a conversion problem.

When to choose something else

Counting sales outcomes or judging a whole audience from a handful of sessions.

Your first useful workflow

1. Step 1

   Install the script only after reviewing your tracking and privacy requirements.

2. Step 2

   Filter sessions to the page and device where drop-off is highest. Look for repeated behaviour.

3. Step 3

   Turn the pattern into one testable change and measure both completion and lead quality.

How to know the setup works

Check that sensitive inputs are masked and events are captured correctly. Validate any proposed fix with more than a few recordings.

Compare before adding another subscription

Compare the job, required access, data handling and the cost of your expected volume. Two tools solving the same job often create more work.

• Tally: Free plan
• Fillout: Free plan
• Formbricks: Free plan