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Resources / AI Marketing

Simulator

Is AI saving time or moving it to review?

Compare an AI-assisted workflow with the complete manual workload. Include review, rework and tool costs when estimating potential productivity gains.

How to use this resource

Enter your details to open the calculator. Replace the assumptions with your own figures, compare scenarios and export the result for review. The output is a model, not a prediction.

Some of the inputs you can change

  • Required approved outputs each month
  • Minutes to approve an output manually
  • AI drafting and preparation minutes
  • Human review minutes for every output
  • Share needing additional rework

The full simulator opens after you enter your name, email, company and location.

Explore the approach: AI Marketing or read the related guide.

What you can do inside

  • Two-scenario comparisons and sensitivity checks
  • Conditional thresholds with visible formulas and limits
  • A CSV export of assumptions, results and comparisons
  • Worked implementation cases, decision notes and an editable capability workbook

For B2B founders and teams planning a launch, improving the buyer journey or entering a new market. Use your own records and assumptions; the tool supports a decision rather than making it for you.